Corporate social responsibility means taking proactive steps to help others, rather than just make money. In this era of Social Innovation, businesses can do many things by investing in local communities, improving labor practices, greening supply chains, and generally giving back. Businesses are beginning to be in the business of doing social good as well. Many companies shift to incorporate environmental, social, and welfare-based themes into business plans and products, and look to increase both profit and human development.
As surgical firms your first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use your products and services. In meeting their needs everything you do must be of high quality. You must constantly strive to reduce the costs in order to maintain reasonable prices. Customers' orders must be serviced promptly and accurately. The suppliers and distributors must have an opportunity to make a fair profit. You are responsible to the employees, the men and women who work with you throughout the world. Everyone must be considered as an individual. We must respect their dignity and recognize their merit. They must have a sense of security in their jobs, and must provide competent management, and their actions must be just and ethical. We are responsible to the communities in which we live and work and to the world community as well. We must be good citizens--support good works and charities. We must encourage civic improvements and better health and education. We must maintain in good order the property we are privileged to use, protecting the environment and natural resources. Business must make a sound profit. We must experiment with new ideas. Research must be carried on, innovative programs developed and mistakes paid for. New equipment must be purchased, new facilities provided and new products launched. Reserves must be created to provide for adverse times.
To quote an example Johnson & Johnson started in 1800s as a small unit producing dressing materials. Through hard work they could reach a level that today they are the leaders in manufacturing surgical equipments, sterilizing products, cosmetics and baby products. In their growth they had to face unethical competition which they survived. 7 patients died of taking Tylenol and they had to with draw the whole stock. Not only money but the reputation also was at stake. Later this was found to be a tampering at retail level. Sale of the competitive products went up and it was proved to be an unethical competition. Such things should be avoided.
Many firms now use the amount for charities to give kick backs. This is another unethical way of making money. This creates a nexus between corporate, doctors and paramedics. This practice definitely exploits the poor patients.
Dear friends in corporate sector you are permitted to make profit, but a portion of it should be given back to the society we represent. More over profit making path should be clean and ethical.
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